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Dwell Residential’s Christal Goetz Talks House Flipping on CNBC


Our very own Christal Goetz was featured on CNBC in a Realty Check segment with Diana Olick!

In it, Christal discusses high end home-flipping and the local real estate market.

“It’s like any business really. Do you go after the small individual clients where you have to do a hundred accounts, or do you go after, as I say in the business world, the ‘white whale,’ where you’re getting five or six clients but your profit margin is higher,” reasoned Christal.

Read more in the article, and watch her video interview here.